Working with Estate Agents

Business & Marketing | 7 min read

Estate agents are the bread and butter of most property photography businesses. Building strong relationships with agents leads to consistent, reliable work.

Many agents want a fixed monthly fee or a per-property rate with a volume discount. Common arrangements:

I recommend starting with per-property pricing and moving to retainers once you've established trust and consistent volume.

Key Takeaways

  • Visit agencies in person with your portfolio, don't just email
  • Reliability and turnaround speed matter more to agents than artistic flair
  • Offer volume discounts to secure regular work
  • Deliver on time every time, it's the foundation of the relationship
  • Start with per-property pricing and move to retainers as trust builds